Our LEGO Campaign Recognized at the LEMUR Awards
At the 20th anniversary edition of the LEMUR 2025 Czech PR Awards, organized annually by the Association of Public Relations Agencies (APRA), our project LEGO® Half an Hour for the Family won 2nd place in the Consumer Goods category.
According to a study by LEGO, nearly 90% of Czech parents wish they had more time to spend with their children. Yet one in five admits they don’t play together at home at all. That’s why we teamed up with experts to create a campaign that helps families not only find time for shared play, but also offers motivation and practical tips on how to make it a natural part of everyday life.
A big thank you to everyone involved in the project and helping to move it forward!
Find out more about the project on the official LEGO website.
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